{"id":1787,"date":"2024-06-11T05:58:08","date_gmt":"2024-06-11T05:58:08","guid":{"rendered":"https:\/\/www.fastpanda.co.uk\/blog\/?p=1787"},"modified":"2025-09-02T14:10:35","modified_gmt":"2025-09-02T14:10:35","slug":"mastering-domain-name-types-2024","status":"publish","type":"post","link":"https:\/\/www.fastpanda.co.uk\/blog\/mastering-domain-name-types-2024\/","title":{"rendered":"The Ultimate 2024 Guide on Mastering Domain Name Types and Choosing the Best One"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Are you launching a new blog or website or rebranding an existing business? These days, having a strategic online presence is both smart and necessary. A well-chosen domain name, which is your brand&#8217;s digital address, shapes your virtual identity. That&#8217;s why <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/\"><span style=\"font-weight: 400;\">Fast Panda<\/span><\/a><span style=\"font-weight: 400;\"> professionals are here with this guide to help you master domain name types and choose the best one. By the end of this guide, you will be equipped with the knowledge you need to choose a domain name that resonates with your brand and stands the test of time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Selecting an effective domain name is closely tied to understanding what a domain name is and why it is important. Let&#8217;s first explore it together.<\/span><\/p>\n<h2 id=\"what-is-a-domain-name-and-why-is-it-important\"><span style=\"font-weight: 400;\">What is a domain name and why is it important?<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1788 aligncenter lazyload\" title=\"\" data-src=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-1024x687.png\" alt=\"\" width=\"370\" height=\"248\" data-srcset=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-1024x687.png 1024w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-300x201.png 300w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-768x515.png 768w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-1080x724.png 1080w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-980x657.png 980w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-480x322.png 480w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827.png 1135w\" data-sizes=\"(max-width: 370px) 100vw, 370px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 370px; --smush-placeholder-aspect-ratio: 370\/248;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1788 aligncenter\" title=\"\" src=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-1024x687.png\" alt=\"\" width=\"370\" height=\"248\" srcset=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-1024x687.png 1024w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-300x201.png 300w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-768x515.png 768w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-1080x724.png 1080w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-980x657.png 980w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827-480x322.png 480w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-224827.png 1135w\" sizes=\"(max-width: 370px) 100vw, 370px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Did you know that each website on the Internet has a unique IP address that search engines use to locate it? If you enter &#8216;142.250.64.78&#8217; into your browser&#8217;s address bar, it directs you to &#8216;google.com.&#8217;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As it is obvious, a domain name is a name, not a number! It is a unique web address for users to find your website. Domain names eliminate the need to remember the site\u2019s IP address. A domain name consists of a name and an extension. For example, in &#8216;<a href=\"https:\/\/www.fastpanda.co.uk\/\">fastpanda.co.uk<\/a>,&#8217; &#8220;fast panda&#8221; is the name, and &#8220;.co.uk&#8221; is the extension.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Domain Name System (DNS), often called the phonebook of the Internet, assigns user-friendly domain names to unique IP addresses. It translates domain names into IP addresses so browsers can load Internet resources. When you enter a domain name into a browser, DNS servers find the associated IP address and web server. This server stores the website\u2019s data, including files, databases, and HTML code. The browser then converts this data into a web page for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Data centers house the physical servers that run DNS services. Therefore, the performance and reliability of these data centers can directly impact the speed and efficiency of DNS resolution. Fast Panda&#8217;s <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/vps-server-hosting\/\"><span style=\"font-weight: 400;\">UK and Europe data centers<\/span><\/a><span style=\"font-weight: 400;\"> are powered by 100% renewable energy and equipped with the latest hardware to support the service speed.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But why are domain names so important?<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\"><b>User-friendly Access<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Isn\u2019t it simpler to remember google.com instead of 142.250.64.78? Computers are the kings at remembering long strings of numbers, so they use IP addresses to navigate the Web. Humans? Not so much! We tend to remember words better, and so domain names are a much better way for us to surf the Net.<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Effective Branding<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Did you know the average domain name length of the top websites is six characters? A good domain name conveys your project or business values. Shorter names attract more traffic.<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Credibility<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don&#8217;t you feel like &#8216;www.apple.com&#8217; seems more credible than apple.blogspot.com? Custom domain names look more professional than free subdomains.<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Custom Email Addresses<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With a domain name, you can create <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/business-email-hosting\/\"><span style=\"font-weight: 400;\">professional email<\/span><\/a><span style=\"font-weight: 400;\"> accounts like sales@fastpanda.com. A professional email means your business is trustworthy.<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Global Connectivity<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Isn\u2019t it amazing how DNS connects us globally? DNS enables global connectivity. It ensures users can access your website all over the world.<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Simplify Updates and Redirection<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Have you ever wondered how websites manage to update their content so smoothly? DNS makes it easy to redirect users to new pages or update website content.<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Facilitate Crucial Online Services<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">DNS is crucial for services like email and security. For example, email services like Gmail use domain names in their addresses, such as \u2018username@gmail.com.\u2019<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you are going to choose the best domain name for your website, you have to know the types of domain names and their purposes as well. We have explained all of them in the next section to help you make better decisions.<\/span><\/p>\n<h2 id=\"what-are-the-various-types-of-domain-names\"><span style=\"font-weight: 400;\">What are the various types of domain names?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">A table simplifies the comparison of various top-level domains, helping you quickly understand their differences and purposes. Our goal is to make it easier to grasp their characteristics and distinctions. You should always keep in mind that selecting the type of domain depends on your purpose, needs and nature of your online presence.<\/span><\/p>\n<table>\n<tbody>\n<tr>\n<td><b>Type of Domain<\/b><\/td>\n<td><b>Description<\/b><\/td>\n<td><b>Examples<\/b><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Generic Restricted Top-Level Domains (grTLDs)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">gTLDs restricted to specific purposes.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.pro for professionals, .biz for businesses, and .name for individuals.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Third-Level Domains<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Part of second-level domains, used for organizing website sections.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">\u2018blog.example.com\u2019 or \u2018support.google.com\u2019<\/span><\/p>\n<p><span style=\"font-weight: 400;\">is a third-level domain.<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Internationalized Country Code Top-Level Domains (IDN ccTLDs)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">ccTLDs using non-Latin characters, encoded in Punycode.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.\u0440\u0444 (Russian Federation), .\u4e2d\u56fd (China)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Legacy Domains<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Older gTLDs predating new gTLDs introduced in 2014. Meaning that they existed before new gTLDs.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.com, .net, .org<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Test Top-Level Domains (tTLDs)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Domains exclusively for testing purposes.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.test, .example, .localhost<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Reserved Top-Level Domains<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Domains reserved for future use or to prevent confusion.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.example, .test, .localhost<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Pseudo Top-Level Domains<\/span><\/td>\n<td><span style=\"font-weight: 400;\">Not officially recognized by ICANN but used by some organizations.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.onion (for Tor hidden services)<\/span><\/td>\n<\/tr>\n<tr>\n<td><span style=\"font-weight: 400;\">Unsponsored Top-Level Domains (uTLDs)<\/span><\/td>\n<td><span style=\"font-weight: 400;\">gTLDs operating under policies established by the global Internet community directly through ICANN.<\/span><\/td>\n<td><span style=\"font-weight: 400;\">.info, .mobi, .name<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h2 id=\"domain-name-trends-in-2024\"><span style=\"font-weight: 400;\">Domain Name Trends in 2024<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1791 aligncenter lazyload\" title=\"\" data-src=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-1024x583.png\" alt=\"\" width=\"467\" height=\"266\" data-srcset=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-1024x583.png 1024w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-300x171.png 300w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-768x437.png 768w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-1080x615.png 1080w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-980x558.png 980w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-480x273.png 480w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016.png 1168w\" data-sizes=\"(max-width: 467px) 100vw, 467px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 467px; --smush-placeholder-aspect-ratio: 467\/266;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1791 aligncenter\" title=\"\" src=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-1024x583.png\" alt=\"\" width=\"467\" height=\"266\" srcset=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-1024x583.png 1024w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-300x171.png 300w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-768x437.png 768w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-1080x615.png 1080w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-980x558.png 980w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016-480x273.png 480w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225016.png 1168w\" sizes=\"(max-width: 467px) 100vw, 467px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Knowing what\u2019s on trend helps your brand identity. In other words, if you\u2019ve got a domain name that\u2019s on trend, it can help your brand stay relevant.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A trendy name can even help browsers to find your website. Your domain name is one of the things a search engine uses to rank results, so choosing the right keywords or phrases can help push your website up to the top page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this section, we&#8217;ll explore the domain name trends in 2024:<\/span><\/p>\n<h3 id=\"1-artificial-intelligence-for-domain-creation\"><span style=\"font-weight: 400;\">1. Artificial Intelligence for Domain Creation<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">It feels like artificial intelligence is all over the news at the minute. Love it or hate it, there\u2019s no getting away from the fact that AI is getting into almost every area of our lives. Domain name creation is no exception. You can use AI to spot trends and patterns of domain names. This can help you stay on top of what\u2019s hot and what\u2019s not when it comes to naming trends. In a different section of this article, have explored the Pros and Cons of using AI for Domain Creation more.<\/span><\/p>\n<h3 id=\"2-voice-optimized-domains\"><span style=\"font-weight: 400;\">2. Voice-Optimized Domains<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Voice search is pretty much what it sounds like: people using their words to search the Internet. It\u2019s a practice that\u2019s on the rise, with as many as 50% of consumers in the US using it daily. Stats like this mean it\u2019s no surprise that brands are moving towards domain names optimized for voice search.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Voice searches are often more conversational than text searches, so choose keywords keeping this in mind. For example, if you\u2019re an Italian restaurant trying to boost your traffic, you might want to use \u2018cheap pizza\u2019 rather than \u2018affordable Italian cuisine.\u2019<\/span><\/p>\n<h3 id=\"3-more-businesses-are-using-country-code-domains-cctlds\"><span style=\"font-weight: 400;\">3. More Businesses Are Using Country Code Domains (ccTLDs)<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">ccTLDs (country code top-level domains) are country-specific domain names. Global businesses often use them to create a worldwide presence. For example, Amazon uses ccTLDs to create local websites for the territories it operates in, such as amazon.co.uk in the UK.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using ccTLDs helps brands reach consumers where they are. Many shoppers will feel more comfortable buying from a site that has a local domain name, as it comes across as authentic and trustworthy.<\/span><\/p>\n<h3 id=\"4-com-is-still-king-of-the-castle-but-geotlds-are-also-becoming-popular\"><span style=\"font-weight: 400;\">4. .com is Still King of the Castle, but geoTLDs Are Also Becoming Popular<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">.com is still the most popular type of domain around; as of December 2023, 46% of all top-level domains were .com. But, there\u2019s another kid on the block getting attention.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Geographic top-level domains, or geoTLDs for short, are popular domain names used to link a website to a specific geographic location. For example, popular geoTLDs include .london, .toronto, and .berlin.<\/span><\/p>\n<h3 id=\"5-eco-and-eco-related-domains-are-moving-up-through-the-ranks\"><span style=\"font-weight: 400;\">5. .eco and Eco-Related Domains Are Moving Up Through the Ranks<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">In 2024, shoppers care more about the environment than ever before, and this matters when it comes to the products they buy. Between 2016 and 2021, there was a 71% increase in Internet searches for \u2018sustainable goods\u2019.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many businesses like to go with this trend. For instance, .eco domains are a way of showing they\u2019re \u2018green\u2019.<\/span><\/p>\n<h3 id=\"6-new-top-level-domains-are-widespread\"><span style=\"font-weight: 400;\">6. New Top-Level Domains Are Widespread<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">TLDs like .com, .co.uk, or .gov are commonplace, but there\u2019s a huge range of other, lesser-known top-level domains (TLDs) for you to choose from. .ing domains are one example. Imagine how great alwaysbak.ing would be as a domain name for an online bakery!<\/span><\/p>\n<h3 id=\"7-short-and-memorable-domain-names\"><span style=\"font-weight: 400;\">7. Short and Memorable Domain Names<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Shorter domain names can make your website stand out in a marketplace that\u2019s, let\u2019s face it, pretty crowded. A short, snappy name is easy to remember and will have users coming back to your site again and again.<\/span><\/p>\n<h3 id=\"8-brandable-domain-names-are-becoming-more-common\"><span style=\"font-weight: 400;\">8. Brandable Domain Names Are Becoming More Common<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Brandable domain names mean distinctive and memorable web addresses. Instead of just explaining what a company does.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And it works. Think about it: some of the most popular websites you can think of are words that don\u2019t relate whatsoever to what the company does (Google and Amazon both spring to mind).<\/span><\/p>\n<h3 id=\"9-creative-personalized-domain-names\"><span style=\"font-weight: 400;\">9. Creative, Personalized Domain Names<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Personalized domain names are another winning option for businesses looking to make a lasting impression, especially SMEs and sole traders.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A personalized domain name usually includes the name of the person who owns the business and maybe even a description of what they do. For example, vincentvgpainter.co.uk.<\/span><\/p>\n<h3 id=\"10-domain-hacks\"><span style=\"font-weight: 400;\">10. Domain Hacks<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Have you always wanted people to look at your domain name and think, \u2018Oh, that\u2019s clever\u2019? If you have, a domain hack is for you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To pull it off, you need to use the domain extension alongside the rest of your domain name to create a word or phrase. For example, del.icio.us or exquisite.ly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">They may seem a little gimmicky, but you can\u2019t deny that these names are fun and likely stick in your customer\u2019s heads.<\/span><\/p>\n<h3 id=\"11-seo-friendly-domain-names\"><span style=\"font-weight: 400;\">11. SEO-Friendly Domain Names<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">SEO still plays a massive role when business owners choose a domain name. An SEO-optimized domain name will push a website up the search rankings, leading to increased traffic and increased revenue. Using industry-specific keywords, leaving out numbers and special characters, and using a great TLD like .com or .net are some of the best ways to keep your domain name SEO-friendly.<\/span><\/p>\n<h3 id=\"12-domains-related-to-web3-are-growing\"><span style=\"font-weight: 400;\">12. Domains Related to Web3 Are Growing<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The idea of Web3 may still be evolving, but there\u2019s no denying that it\u2019s already making waves right across the Internet. Concepts like decentralization, open-source computing, and blockchain won\u2019t be going anywhere any time soon, so we\u2019re likely to see popular domain names like .crypto and .x on the rise.<\/span><\/p>\n<h3 id=\"13-live-is-dominating\"><span style=\"font-weight: 400;\">13. .live Is Dominating<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">As the global streaming market continues to grow, expect to see .live become more and more widespread. These are often used by content creators as a place to host their videos or podcasts.<\/span><\/p>\n<h3 id=\"14-domain-flipping-is-appealing-to-more-people\"><span style=\"font-weight: 400;\">14. Domain Flipping Is Appealing to More People<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Domain flipping involves buying domain names to sell them for a profit. It\u2019s a surprisingly big business, with plenty of money to be made if you know when to buy and when to sell. However, it has its risks.<\/span><\/p>\n<h3 id=\"15-nft-domains\"><span style=\"font-weight: 400;\">15. NFT Domains<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">NFT (non-fungible token) domains are domains based on blockchain technology. We won\u2019t go too much into the specifics, as it can get pretty confusing, but long story short, they\u2019re domains that can also function as a public cryptocurrency address. with an NFT domain, you can send and receive cryptocurrencies and tokens as payment. They\u2019re also usually 100% user-owned and are bought with a one-off payment rather than on a rolling subscription.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The next section is the most interesting. We will give you the essential tips on creating an exceptional domain name in 2024.<\/span><\/p>\n<h2 id=\"how-to-choose-the-best-domain-name\"><span style=\"font-weight: 400;\">How to Choose the Best Domain Name<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Take your time to choose a name that resonates with your business and audience. Here are some comprehensive tips along with examples to help you select the best domain name:<\/span><\/p>\n<h3 id=\"1-keep-it-short-and-simple\"><span style=\"font-weight: 400;\">1. Keep it Short and Simple<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A short, simple domain is easy to remember and less prone to typos. For instance, Google.com is far more memorable than SearchEngineOnline.com.<\/span><\/p>\n<h3 id=\"2-make-it-brandable\"><span style=\"font-weight: 400;\">2. Make it Brandable<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your domain name should be unique and stand out. For example, Amazon.com is more brandable than BuyBooksOnline.com.<\/span><\/p>\n<h3 id=\"3-avoid-hyphens-and-numbers\"><span style=\"font-weight: 400;\">3. Avoid Hyphens and Numbers<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">They can be confusing and are often misunderstood. For instance, instead of 2Wheels-bikestore.com, TwoWheels.com is cleaner and more brandable.<\/span><\/p>\n<h3 id=\"4-use-keywords-wisely\"><span style=\"font-weight: 400;\">4. Use Keywords Wisely<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Keywords can help improve SEO but don\u2019t stuff your domain with them. FreshFlowers.com is better than BuyFreshFlowersOnlineCheap.com.<\/span><\/p>\n<h3 id=\"5-choose-the-right-extension\"><span style=\"font-weight: 400;\">5. Choose the Right Extension<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Stick with .com whenever possible, as it\u2019s the most recognized and trusted. SpaceX.com benefits from this, whereas SpaceX.net might not be as effective.<\/span><\/p>\n<h3 id=\"6-be-memorable\"><span style=\"font-weight: 400;\">6. Be Memorable<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">A catchy domain name will stick in people\u2019s minds. Think of Bing.com \u2013 it\u2019s short, snappy, and easy to recall.<\/span><\/p>\n<h3 id=\"7-research-it\"><span style=\"font-weight: 400;\">7. Research It<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Make sure the domain isn\u2019t already trademarked or used. Tesla.com is unique to the brand, whereas ElectricCar.com might face legal issues if it\u2019s trademarked.<\/span><\/p>\n<h3 id=\"8-avoid-double-letters\"><span style=\"font-weight: 400;\">8. Avoid Double Letters<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This helps to reduce the risk of typos. For example, PressSetup.com might lead to more errors than PressSet.com.<\/span><\/p>\n<h3 id=\"9-leave-room-to-expand\"><span style=\"font-weight: 400;\">9. Leave Room to Expand<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your domain name should be broad enough to accommodate future growth. Apple.com allows for expansion beyond computers, unlike ComputerSales.com.<\/span><\/p>\n<h3 id=\"10-check-social-media-availability\"><span style=\"font-weight: 400;\">10. Check Social Media Availability<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Make sure that your domain name is available across social media platforms for consistent branding. Facebook.com is universally recognized across all platforms.<\/span><\/p>\n<h3 id=\"11-use-a-domain-name-generator\"><span style=\"font-weight: 400;\">11. Use a Domain Name Generator<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Tools like NameMesh or LeanDomainSearch can help you come up with ideas. Shopify.com, for instance, is a name that could have been generated by such a tool.<\/span><\/p>\n<h3 id=\"12-consider-using-your-name\"><span style=\"font-weight: 400;\">12. Consider Using Your Name<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">If you\u2019re building a personal brand, using your name can be a great choice. For example, NeilPatel.com is a domain for well-known marketers.<\/span><\/p>\n<h3 id=\"13-think-long-term\"><span style=\"font-weight: 400;\">13. Think Long-Term<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your domain name should grow with your business and not limit you. Amazon.com started as a bookstore but expanded far beyond that.<\/span><\/p>\n<h3 id=\"14-get-feedback\"><span style=\"font-weight: 400;\">14. Get Feedback<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Ask friends or potential customers for their opinions on your domain name choices. Dropbox.com was likely vetted through feedback before settling on the name.<\/span><\/p>\n<h3 id=\"15-check-for-trademarks\"><span style=\"font-weight: 400;\">15. Check for Trademarks<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">To avoid legal issues, ensure your domain name isn\u2019t infringing on any trademarks. Google.com is a unique name that doesn\u2019t infringe on any existing trademarks.<\/span><\/p>\n<h2 id=\"pros-and-cons-of-using-ai-and-ai-extension-for-domain-creation\"><span style=\"font-weight: 400;\">Pros and Cons of Using AI and .ai Extension for Domain Creation<\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1790 aligncenter lazyload\" title=\"\" data-src=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-1024x643.png\" alt=\"\" width=\"490\" height=\"308\" data-srcset=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-1024x643.png 1024w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-300x188.png 300w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-768x482.png 768w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-400x250.png 400w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-1080x678.png 1080w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-980x615.png 980w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-480x301.png 480w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225.png 1234w\" data-sizes=\"(max-width: 490px) 100vw, 490px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 490px; --smush-placeholder-aspect-ratio: 490\/308;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1790 aligncenter\" title=\"\" src=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-1024x643.png\" alt=\"\" width=\"490\" height=\"308\" srcset=\"https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-1024x643.png 1024w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-300x188.png 300w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-768x482.png 768w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-400x250.png 400w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-1080x678.png 1080w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-980x615.png 980w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225-480x301.png 480w, https:\/\/www.fastpanda.co.uk\/blog\/wp-content\/uploads\/2024\/06\/Screenshot-2024-06-10-225225.png 1234w\" sizes=\"(max-width: 490px) 100vw, 490px\" \/><\/noscript><\/p>\n<h3 id=\"pros\"><span style=\"font-weight: 400;\">Pros<\/span><\/h3>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Innovation and Relevance<\/b><span style=\"font-weight: 400;\">: Ever thought about how an innovative domain name can make a difference? AI can generate unique and memorable domain names and help your business stand out.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Availability<\/b><span style=\"font-weight: 400;\">: Have you ever struggled to find an available domain name? With .ai being a newer domain extension, there&#8217;s less competition. This makes it easier to find a domain that isn\u2019t already taken.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Brand Identity<\/b><span style=\"font-weight: 400;\">: Isn\u2019t it great when your domain reflects exactly what your business is about? A .ai domain immediately indicates a connection to artificial intelligence, beneficial for businesses in the AI niche.<\/span><\/li>\n<\/ol>\n<h3 id=\"cons\"><span style=\"font-weight: 400;\">Cons<\/span><\/h3>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cost<\/b><span style=\"font-weight: 400;\">: Are you prepared to invest more in a domain that highlights your AI focus? .ai domains can be more expensive than other top-level domains (TLDs).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Familiarity<\/b><span style=\"font-weight: 400;\">: Do you think your audience might find a .ai domain confusing? As a newer extension, .ai may be unfamiliar to some users, potentially affecting brand recognition and trust.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Technical Requirements<\/b><span style=\"font-weight: 400;\">: Is your business ready to meet these requirements? There may be specific technical requirements for using a .ai domain.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">There is an interesting fact about .ai domains: while .ai domains are associated with artificial intelligence, they are a country-code top-level domain (ccTLD) for Anguilla. Fortunately, there are no restrictions for registering a .ai domain, unlike some other ccTLDs.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your business is centered around AI, a .ai domain could be a perfect fit. However, if AI isn\u2019t central to your business, another TLD might be more suitable. Also, remember to follow the legal aspects and laws of Anguilla to avoid any issues with your domain name.<\/span><\/p>\n<h2 id=\"how-to-register-your-domain-name\"><span style=\"font-weight: 400;\">How to Register Your Domain Name<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">So let&#8217;s get your domain name registered hassle-free! We&#8217;ve got you covered with a step-by-step guide. Just follow these easy steps to register your perfect domain name in no time!<\/span><\/p>\n<h3 id=\"1-discover-your-perfect-domain\"><span style=\"font-weight: 400;\">1- Discover Your Perfect Domain<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">First things first, you need to pick a domain name that vibes with your brand. If you&#8217;ve already got a name, then just use it. But if you&#8217;re starting from scratch, no worries, we&#8217;ve got your back with some guidance earlier in this article. And don&#8217;t forget your options for different extensions like <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/domains\/com-domain-registration\/\"><span style=\"font-weight: 400;\">.com<\/span><\/a><span style=\"font-weight: 400;\">, .net, .org, <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/domains\/co-uk-domain-registration\/\"><span style=\"font-weight: 400;\">.co.uk<\/span><\/a><span style=\"font-weight: 400;\">, or even some of the newer ones like .shop. So go ahead, get creative!<\/span><\/p>\n<h3 id=\"2-choose-a-trusted-web-hosting-provider\"><span style=\"font-weight: 400;\">2- Choose a Trusted Web Hosting Provider<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Next, select a trusted web hosting service. The registrar will handle your domain registration, or you can just do it online. <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/\"><span style=\"font-weight: 400;\">Fast Panda<\/span><\/a><span style=\"font-weight: 400;\"> offers features like easy website creation, privacy protection, available domain endings, and <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/hosting\/wordpress-hosting\/\"><span style=\"font-weight: 400;\">WordPress hosting.<\/span><\/a><span style=\"font-weight: 400;\"> We also offer free privacy protection, while others might charge for it.<\/span><\/p>\n<h3 id=\"3-check-domain-availability\"><span style=\"font-weight: 400;\">3- Check Domain Availability<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Check your domain&#8217;s availability using a <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/domain-search\/\"><span style=\"font-weight: 400;\">search tool<\/span><\/a><span style=\"font-weight: 400;\">. If your preferred name is taken, consider alternatives suggested by the tool. Be cautious with domain brokering, as it can be costly and time-consuming.<\/span><\/p>\n<h3 id=\"4-optimize-your-domain-extension\"><span style=\"font-weight: 400;\">4- Optimize Your Domain Extension<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Choose the right domain extension based on your business type. For commercial purposes, .com is ideal. Nonprofits should use .org, and tech businesses might prefer .net. Country-specific extensions like .us or .co.uk can target local audiences. You can quickly check the available domain extensions <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/domain-search\/\"><span style=\"font-weight: 400;\">here<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h3 id=\"5-register-your-domain-swiftly-register-your-domain-name-quickly\"><span style=\"font-weight: 400;\">5- Register Your Domain Swiftly Register Your Domain Name Quickly<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Finally, buy the domain and verify ownership. You just have to select the duration for which you want to secure it, add it to your cart, and proceed to payment. Once done, your domain will be officially registered in your name.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For detailed guidance, refer to Fast Panda&#8217;s article on <\/span><a href=\"https:\/\/www.fastpanda.co.uk\/blog\/how-to-buy-a-domain\/\"><span style=\"font-weight: 400;\">domain registration and choosing the right domain extension.<\/span><\/a><\/p>\n<h2 id=\"faqs\"><span style=\"font-weight: 400;\">FAQs<\/span><\/h2>\n<p><b>What are the different types of domain extensions available?<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Traditional TLDs like .com, .org, and .net<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Country Code TLDs (ccTLDs) like .us for the United States or .uk for the United Kingdom<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Newer generic TLDs (gTLDs) like .app, .blog, and .shop<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Brand TLDs that are specific to a company or brand.<\/span><a href=\"https:\/\/www.fastpanda.co.uk\/\"><span style=\"font-weight: 400;\"> Fast Panda<\/span><\/a><span style=\"font-weight: 400;\"> offers a comprehensive list of domain extensions with a discount!<\/span><\/li>\n<\/ul>\n<p><b>How do I choose the best domain name for my business?<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reflect on your brand identity<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Keep it short, simple, and easy to remember<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Choose the right extension that fits your business or target audience<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Conduct thorough keyword research for SEO benefits<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider a brandable name versus an exact match domain<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check for availability and avoid trademark issues<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Future-proof your choice to ensure it remains relevant<\/span><\/li>\n<\/ul>\n<p><b>Should I include keywords in my domain name for SEO?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Including SEO keywords can be beneficial, but it\u2019s not mandatory. A brandable domain can be just as effective if it\u2019s memorable and resonates with your audience.<\/span><\/p>\n<p><b>What if the domain name I want is taken?<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Explore alternative TLDs or variations of your desired name<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Consider purchasing the domain from the current owner if it\u2019s for sale<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use a domain name generator for inspiration and new ideas<\/span><\/li>\n<\/ul>\n<p><b>Are voice-optimized domain names important in 2024?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">With the rise of voice search, having a domain name that\u2019s easy to pronounce and spell can improve discoverability through voice-activated devices.<\/span><\/p>\n<p><b>How has AI influenced domain name trends in 2024?<\/b><\/p>\n<p><span style=\"font-weight: 400;\">AI is being used to analyze trends, SEO factors, and user preferences to help secure domain names that align with industry standards and user behavior.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">What are some creative ways to come up with a domain name?<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use puns or play on words related to your business<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Combine two relevant words to create a unique name<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use a domain name generator to spark creativity<\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"Are you launching a new blog or website or rebranding an existing business? These days, having a strategic&hellip;\n","protected":false},"author":4,"featured_media":1789,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"csco_singular_sidebar":"","csco_page_header_type":"","csco_appearance_grid":"","csco_page_load_nextpost":"","csco_post_video_location":[],"csco_post_video_location_hash":"","csco_post_video_url":"","csco_post_video_bg_start_time":0,"csco_post_video_bg_end_time":0,"footnotes":""},"categories":[1,51],"tags":[],"class_list":{"0":"post-1787","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-general","8":"category-how-to","9":"cs-entry","10":"cs-video-wrap"},"_links":{"self":[{"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1787"}],"collection":[{"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/comments?post=1787"}],"version-history":[{"count":4,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1787\/revisions"}],"predecessor-version":[{"id":2317,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/posts\/1787\/revisions\/2317"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/media\/1789"}],"wp:attachment":[{"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/media?parent=1787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/categories?post=1787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fastpanda.co.uk\/blog\/wp-json\/wp\/v2\/tags?post=1787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}